Just Gold to deliver Family Life’s 50th Campaign
2020 marks the 50th anniversary for Family Life, the specialist family services provider known for its innovation, impact and whole of community approach.
Since 1970, Family Life has been working with disadvantaged children, families and communities across the southern Melbourne region, building capable communities, strong families and thriving children. When people walk through Family Life’s door seeking for help, the organisation offers to work with their whole family in an integrated approach across its verticals. And that is what creates long term sustainable change and builds resilience for families: strengthening the connection with community supports in a holistic way.These are the stories that inspire us!
Now it’s time to celebrate 50 years of human connection and look into a future where digital tools are added to the blend.
Celebrating Family Life.
At Just Gold we are excited to co design and produce a campaign about both the legacy and the vision of Family Life, over the next 12 months. Our campaign will use digital storytelling to engage with broader audiences on various social media platforms. It will showcase Family Life’s rich history, the range of services, the team members, the people and their stories, the impact and the future plans. The 50th anniversary digital campaign will celebrate the organisation’ s achievements; Family Life is a vivid organisation that uses innovative methods to solve problems and make positive changes in people’s lives.
“Working with Family Life and the inspiring Jo Cavanagh OAM is a significant moment for us.
The organisation has lead the families and communities space for the last 50 years in Melbourne and Jo is a leader who has influenced policy and practice for promoting the wellbeing of children and families in Australia.
It is a project that is 100% aligned with our values and moral compass.” said Just Gold CEO Kyriakos Gold.
It’s time to celebrate your 50th Family Life!
We are thrilled to be telling your story.
Five things you should know about Just Gold
· We create effective communication strategies and we do it in a way that helps you liaise with your customers, stakeholders & community members. · We help you go digital and build your online presence with video storytelling, digital content & podcast production. · We help you build your online community with strategic plans for engagement and retention of online audiences. · We help you with your impact branding and to communicate your social impact. · We provide bespoke services (strategy, evaluation, consulting, digital campaigns) packaged especially for people and organisations in the third sector.
Media: Angela Kalliakoudis, hello@justgold.net
